LinkedIn has rolled out new verification and anti-scam features making it easy for people to verify jobs and account authenticity, while providing warnings for high-risk content.
After previewing new verification features last month, LinkedIn is now rolling them out to give job-seekers confidence that they’re dealing with real companies and jobs.
At the same time, the work-oriented social media site has introduced warnings for messages that may look like scams.
The latter feature arrives amidst a spate of fake accounts on the site, according to LinkedIn’s latest transparency report.
The first type of verification tool is related to job postings, displaying information about the posters and their companies. For instance, it can display verifications for a company page and job poster work email, and whether their government ID was verified by CLEAR, the same company that gets people to the front of security lines and airports and other venues.
LinkedIn pointed out that it recently launched the About This Profile feature to show when a profile was created and last updated, and whether it has a verified phone number and/or work email associated with the account.
The aim is to flush out fake accounts, but LinkedIn is also rolling out new messages that warn users about high-risk content.
The new features arrive in the wake of LinkedIn’s latest transparency report, which showed a large increase in scam accounts.
Between July and December 2022, the company blocked more than 58 million accounts, up from 22 million in the previous six months.
LinkedIn noted that verifications on job posting have just started rolling out, so while you may not see them yet, the tools will be more prevalent as the company expands access. In the meantime, it recommends people check out its tips on how to spot and avoid suspicious job postings.
