As a way of giving back to the society, cross-over actress, Doris Simeon will, on Tuesday, December 20, lead a team of celebrities on a health awareness campaign walk.
Tagged ‘Health is Wealth’, the walk, according to the actress will kick-off from the Idiagbon bus-stop, off college road, Ogba, Lagos. It will also feature a free medical checkup with music/comedy to end the day.
An elated Dayo Amusa, who is also part of the walk stated: “Come with your loved ones living in this axis of Lagos to get proper medical checks from a group of competent medical practitioners we have provided for your welfare this festive season.
“We will be giving out foodstuff, insecticides, clothing, shoes, mosquito nets and others useful materials.”
Popular faces expected for the walk are: Funsho Adeolu, Iyabo Ojo, Bimbo Thomas, Saidi Balogun, Helen Paul, Omo Baba, among others.
The give back initiative is of Doris Simeon Foundation & Popwyne Entertainment.
The malaria campaign led by cross-over actress Doris Simeon as part of her social responsibility can be considered an act of health communication.
Health Communication is the use of communication strategies to inform and influence individual decisions that enhance health. It is important because it provides the public with tools and knowledge to respond appropriately to health crisis and also to protect themselves.
It is clearly a health communication act as it will impact a large number of people through special communication strategies such as the presence of celebrities like Dayo Amusa, Funsho Adeolu, Iyabo Ojo amongst others, services as well as incentives such as free medical checkups, mosquito nets, clothing etc. and entertainment expected to attract the people and galvanize them to act promptly as regards the deadly disease malaria, so they can live healthy lives.
Grace Oluwaseun Aderinwale
Caleb University, Lagos.